by Phillip Buyondo | Mar 2, 2024 | Marketing Tips
Having a great website that no one ever visits is like building a fantastic store in a hidden location – it has the potential to be amazing, but without foot traffic, it won’t reach its full potential. That’s where social media marketing comes in. Social...
by Phillip Buyondo | Mar 2, 2024 | Insights & Ideas
One of the most ground-breaking advancements in technology is Artificial Intelligence (AI) and although it has only recently become the “talk of the town,” AI has been with us longer than we think, for example, social media runs on AI, internet banking, Google search...
by Phillip Buyondo | Jul 29, 2023 | Insights & Ideas
Contrary to what many entrepreneurs and brand managers in Uganda, Kenya, Rwanda, Tanzania, and South Sudan might believe, several misconceptions about social media marketing can hinder their business growth. Let’s debunk the top 5 myths to help you better...
by Phillip Buyondo | Jul 18, 2023 | Insights & Ideas
Search Engine Optimization (SEO) is a crucial component of digital marketing that involves optimizing a website’s content and structure to increase its visibility on search engine results pages (SERPs). This is achieved by aligning your website’s content...
by Phillip Buyondo | Jul 4, 2023 | Marketing Tips
In today’s competitive business landscape, a well-crafted marketing plan is crucial for success. It serves as a roadmap that guides businesses towards their goals, helping them navigate the ever-changing market dynamics. A comprehensive marketing plan consists...
